Black Friday pricingSale ends in  Choose A Plan

BLACK FRIDAY

The Moment You’ve
Been Waiting For.

Coach-led strength training with a plan for every level, from Group to personal training.

  • Save $293+ on every plan
  • December free
  • InBody scan & guest pass

★★★★★ 4.9 from 165 Google reviews

Empowering Fist Bump at the Gym

WHY IRON TRIBE

A Coach. A Plan. A Crew.

Most gyms hand you a key card and leave you on your own. At Iron Tribe, you get all three in every session.

A Coach Every SessionCoaches teach every movement and watch your form, in every group class and every personal session.
A Plan That BuildsStrength programming that progresses week to week, so every workout moves you forward.
A Crew That Shows UpTrain with people who know your name, cheer you on, and notice when you’re missing.
Built For Real Life45-minute sessions, with every movement adjusted to your level.

YOUR GOALS. YOUR PLAN.

You Can’t Pick Wrong.

PRIME 12 for individual coaching. Group for classes. PRIME 24 for the long haul.

★★★★★ 4.9 from 165 Google reviews

POWER · Group Classes

Group

Coach-led. Group energy.

$887

$1,180 · Save $293

  • 12 weeks of training + December free
  • 45-minute coached group sessions
  • Every workout is scalable to your level
  • 3 sessions per week
  • InBody scan with professional analysis
  • 2-week guest pass for a friend
  • 10% off supplement bundle
Start My Group Plan
BEST PLACE TO START

PRIME · Semi-Private Training

PRIME 12

Individual attention, every session.

$1,797

$2,396 · Save $599

  • 12 weeks of training + December free
  • Kickstart assessment and goal setting
  • Small groups of up to 5 athletes
  • Individualized nutrition guidance
  • Monthly InBody scan with professional analysis
  • 2-week guest pass for a friend
  • 10% off supplement bundle
Start My PRIME 12

PRIME · Semi-Private Training

PRIME 24

Commit longer. Save the most.

$3,186

$3,913 · Save $727

  • 24 weeks of training + December free
  • Kickstart assessment and goal setting
  • Small groups of up to 5 athletes
  • Individualized nutrition guidance
  • Monthly InBody scan with professional analysis
  • Monthly progress evaluations
  • 2-week guest pass for a friend
  • 10% off supplement bundle
Start My PRIME 24

Offer for new or inactive members only, not active athletes. Ends Sunday, Nov 29 at 11:59 p.m.

BLACK FRIDAY BONUSES

Included With Every Plan.

No matter which plan you choose, only during Black Friday.

December FreeA full extra month of coached training added to your plan.
InBody ScanSee where you’re starting, with a professional breakdown of your results.
2-Week Guest PassBring a friend to train with you for two weeks.
10% Off SupplementsSave on a supplement bundle to support your training.

REAL GOOGLE REVIEWS

Our Athletes Say It Best.

G
4.9 ★★★★★165 Google reviews · Read them all

★★★★★

Iron Tribe Franklin is an amazing gym with supportive, knowledgeable coaches and a welcoming community.

— Heather O.

★★★★★

Best gym in the area. Excellent coaching. Super encouraging. Great way to build strength & increase fitness sustainably.

— Daniel L.

★★★★★

I've never stuck with a workout program before, but the supportive coaches and community here have changed that.

— Anne S.

★★★★★

Seven years later, and I still absolutely love Iron Tribe. The workouts challenge me in the best way and leave me feeling accomplished every time.

— Sonia M.

★★★★★

I'm stronger in my 50's than I was in my 30's, thanks to the coaching I've received in the gym, plus the nutritional support.

— Elizabeth N.

★★★★★

The coaches are intentional, professional & kind while also pushing us to our max level!

— Cindy K.

Iron Tribe athletes goodfing off and having fun in group photo

NEW HERE?

You Don’t Have To Be Ready.

Most people who walk through our doors feel exactly how you feel right now. That’s why every session is coached and nobody trains alone.

✓
Never touched a barbell?Your coach teaches every movement step by step.
✓
Nervous about a group class?Everyone started somewhere. The crew will cheer you on from your first session.
✓
Worried about keeping up?Your coach adjusts every movement to your level, so you work hard without getting left behind.
✓
Been away a while?You start where you are today, not where you left off.
✓
Short on time?Sessions are 45 minutes, start to finish.

INSIDE THE GYM

This Could Be Your Crew.

Exceptional coaches. Real people. Measurable results.

Coach-led floor training at Iron Tribe
Coach Coaching with an athlete at Iron Tribe
Iron Tribe athletes after a workout
Athlete Story showing loss of 47.5 pounds since joining ITF
Iron Tribe Athletes Circle Up For Breakdown At End Of Class
https://assets.cdn.filesafe.space/HCXmGGsULAgbAucoTpEt/media/6ae26093617c909435d74238.jpg
Athlete Lifting Dumbbell Above Head
Exterior of the Iron Tribe Fitness Franklin storefront on Fair Street

HOW IT WORKS

From Checkout To Your First Session.

01
Pick your plan.Checkout takes about two minutes, and your Black Friday price is locked in.
02
We reach out.A manager from Iron Tribe Fitness Franklin calls or texts to learn your goals and set your start day.
03
Start training.Show up, get coached, and meet the crew that’ll keep you coming back.

QUESTIONS

Before You Decide.

I’m out of shape. Is this really for me?

Yes. Coaches adjust every movement to your level in every class, and the crew is welcoming from day one. You’ll start where you are today.

I’ve never lifted weights. Will I know what to do?

You won’t have to figure anything out alone. Your coach teaches every movement and watches your form the whole session.

I used to train here. Can I get this deal?

Yes, as long as you don’t have an active membership right now. This offer is for non-members, including former athletes coming back.

When does my plan start?

Your plan starts with a free December. After checkout, a coach reaches out to set your first session.

Which plan should I choose?

We recommend Starter: personal training in small groups of 4–5 athletes, with a kickstart assessment, goal setting, and individualized nutrition guidance. Prefer classes? Group gives you 45-minute coached group sessions, 3 times a week. Want a longer commitment? Transformation gives you 24 weeks of personal training plus monthly progress evaluations.

What’s a group class like?

A coach leads every 45-minute session, teaches each movement, and adjusts it for anyone who needs it. You train alongside the same people week after week.

When does this price end?

Black Friday pricing ends Sunday, Nov 29 at 11:59 p.m.

LAST CHANCE

Don’t Wait For January.

Start now with a coach and a crew in your corner, and lock in Black Friday pricing before the timer hits zero.

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Iron Tribe Fitness Franklin

507 Fair St, Franklin, TN 37064

Offer for new or inactive members only, not active athletes. Ends Sunday, Nov 29 at 11:59 p.m. Privacy policy